The Space
Work is play.
Headquarters. Where the work happens and the boundaries between building and living disappear.
The Origin
The founder spent a career building systems that capture reality and make it useful — from transaction records to real-time cardiac waveforms to surgical video networks to a state machine that learned surgery. Each step closer to intelligence. Each system more alive than the last.
Then the abstraction set in, as it does. Company building. Strategy. Leadership. The solutions were always there. The hands were occupied elsewhere.
Then AI changed the equation. WhiteLaneWRx is what happens when decades of accumulated judgment finds a collaborator that can finally keep up. A new way to build.
The WRX
Investment signal intelligence platform.
An autonomous overnight pipeline that hunts for market displacement events before they're priced in — paired with a deep-dive analysis workbench for individual companies.
Upstream macro hunting ground mapper.
Maps where to fish before anyone else starts looking. Identifies macro-level disruptive categories so the hunt focuses on the right terrain.
Next build in progress.
The Space
Headquarters. Where the work happens and the boundaries between building and living disappear.
Connect
Builders, collaborators, partners — people who understand that the best work happens when the distinction between work and play disappears.
Say Hello
WhiteLaneWRx
